Free tool
WhatsApp pricing calculator
Estimate what Meta will charge you in a month. Since 1 July 2025 WhatsApp bills per delivered template message, not per conversation.
We do not republish Meta's rates here, because Meta publishes them in downloadable rate cards that change over time. Enter the rate for your country from your own rate card and this tool does the arithmetic. Open Meta's official pricing page
Marketing templates
Always charged when delivered.
Utility templates
Charged when delivered outside an open customer service window.
Authentication templates
Charged when delivered outside an open customer service window.
Service messages
Free — your replies inside an open 24-hour customer service window cost nothing.
Estimated monthly cost
Enter your monthly volumes to see an estimate.
Where these numbers come from
Rates are set and published by Meta, and Meta is the source of truth. We do not add any fee of our own to the amounts Meta charges you.
Pricing model: per delivered message, in effect since 2025-07-01.
Rate table: not loaded — enter the rate from your own Meta rate card above.
This tool runs entirely in your browser. Nothing you type is sent to us or stored anywhere — this site has no form backend at all.
How to use it
- 1
Open your Meta rate card and find the per-message rate for the country you message most.
- 2
Enter that rate and how many template messages you expect to send each month, by category.
- 3
Remember replies inside the 24-hour service window are free — good conversation habits lower the bill.
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